If not, it's the enlarged quote that stands out on an article's page to amplify a certain point or tie in a design with the copy, etc...
A friend of mine who works for a New York-based magazine—the name of which I soo can't mention—called me to tell me that their current issue had just returned from the printers and there was a major—how do I say it?—a major fuck up in it. Here it is:
In case you can't read it:
"THIS IS A PULL QUOTE THAT IS WILL TIE THIS PAGE IN WITH THE COVER PAGE YUP THIS IS A PULL QUOTE THAT IS WILL TIE THIS PAGE IN WITH THE COVER."
Evidently the previous designer put it in as a subtle reminder to herself to fill the spot. No need to worry about proper grammar or idiotic tendencies if you plan on removing it later, right? Oops. Three proofreaders and a new designer later, this is how it went to print. The owners of the magazine still haven't noticed it and it has been a week. I assume that's why my friend still has his job.
As an aside, the funniest thing about the whole thing is that when I saw it, I thought it was absolutely brilliant. This is something I would've done intentionally in my magazine, may it Rest In Peace. You know—just for shits and giggles. I'm just pissed that I didn't think about it before we folded (or come to think of it, maybe editorial decisions such as this are why we folded)! Damn hindsight - it's always 20/20.